WordPress Blogs
Blogs have revolutionized the World Wide Web and help bring about the Internet's evolvement into Web 2.0.
In just a few years, blogs have become the predominant medium of publishing information on the Internet. The key to this monumental transformation of the Interenet is user generated content.
Anyone with an Internet connection and a computer can sign up for a free blog, like WordPress.com, and post information, images, videos, audio and other media anytime they wish.
Because search engines love fresh, continually updated content, blogs are a perfect tool for helping a website rank well in search engine results. And because most blogging software applications, like WordPress, are Web 2.0 compliant, so they are compatible with modern web standards.
The most popular of all blog software platforms, WordPress, has evolved into sophisticated content management website publishing system. WordPress not only provides users with the worlds best blogging software, but it also allows users to create static websites along with a blog. Hundreds of software plugins allow a website owner to upgrade and scale their WordPress website to accomodate almost any need. Video players, music players, slideshows, photo galleries, forms, animation, polls, analytics software, search engine optimization tools, website enhancements, and so much more can be plugged into a WordPress website, usually at no additional software cost.
The above image, courtesy of ProBlogger.net, represents the usage statistics of blogging software on the Internet. WordPress is by far the most popular Blog Software used on the Internet. There is good reason for that. It is Web 2.0 compatible. An experienced web developer can customize it to display virtually any web site layout or design graphics. It has a sophisticated web page editor that is as easy to operate as writing an email.
Razworks chose WordPress for web design and blog development because of it’s WC3 XHTML standards compliance. Search engines like Google and Yahoo are the driving force behind modern website marketing. Everyone who has a website wants to be on the first page of a search engine, but it is not always an easy task.
Web blogs have become a common source for ranking web sites on search results web pages. But before a search engine can read your website and web blog, it validates the web page code to determine if the web page is XHTML and Web 2.0 compliant as defined by the W3C World Wide Web Consortium. A valid web page gets a green light for search engines. Minor errors raise a yellow flag for search engines, which could penalize your search engine ranking. Some may still scan your website while others will not. Critical errors or too many errors may prevent a search engine from scanning your website at all. That would result in poor or no search engine ranking.
WordPress has very good Web 2.0 compatibility built in. “I developed a website for a local hurricane products company in Sarasota, FL” recalls Michael “Raz” Rassel, founder of Razworks. I configured the website and blog with WordPress with the popular WP-Shopping Cart plugin software. I published search engine optimized copywriting in the web pages, blogs and shopping cart product desriptions and left it at that. Within two months of publishing the website it ranked #4 on Google for the search phrase “Sarasota Hurricane Products”, exclaims Raz. “WordPress provides an effective means for clients to publish their own search engine optimized content, thereby significantly reducing web site development costs”.
However, the biggest advantage of Wordpress is it's ease of use. Razworks web design clients often comment on how easy it is to edit web pages and upload photos. This ease of use is combined with the ability to host advanced web applications while growing and scaling the website in any direction.
To view Razworks' WordPress demo area, click here>>.
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