
Sarasota Web Design by Razworks for Handaid
Razworks has launced a new website design for Sarasota, FL based company Handaid. Handaid sells a patent pending device that helps children stop thumb sucking. Razworks developed the website within a very short two week timeline in order to launch in conjuction with a 500,000 piece ValPak postal mailing. “The upgrade that you did on our website is volumes above what we originally had, and you did it in the time that you said that you would”, stated Handaid owner Ken Stevens. “It looks incredibly professional”, Ken added, ” and gave our customers the ability to walk through our website with ease”.
Razworks created the web design in XHTML and CSS tableless layout scripting. A web 2.0 style video player plays owner/inventer Ken Stevens introductory video, which makes for a very effective and professional looking home page. Because the video uses the latest FLV video format it provides the optimal ratio of quality to filesize, and utilizes progressive download, which allows the video to be watched as it downloads.
Razworks web design services also performed various search engine optimization by embellishing the text content and including a modest repetition of the products top 3 keyword phrases. Other search engine optimization the installation of a WordPress blog for SEO editorial authoring, and a social network link building campaign.
Razworks website design also setup a Google Adwords pay per click a search engine marketing campaing and trained Ken Stevens on how to manage the advertising account. YourHandaid.com now appears on the first page of Google whenever someone searches for a product to stop thumb sucking.
Handaid wanted the ability to accept credit card payment from the website, yet they were not yet prepared to establish a merchant account and payment gateway. Razworks web design setup Handaid with PayPal and created custom web forms that captured the customers order and shipping information, then directed the customer to PayPal to process payment for the order.
Michael Rassel is proud to have another happy Razworks web design customer!