941-685-8851

December, 2008

Web Design in Sarasota for FruitvilleMarket.com

Ecommerce Website Design in Sarasota, Florida

Ecommerce Website Design in Sarasota, Florida

Razworks has launched a new Magento Commerce shopping cart web design for Sarasota, FL based company Fruitville Grove Market. FruitvilleMarket.com is the new ecommerce website and the company had a successful Christmas shopping season. “Today we have a website that we can direct our customers to that we our very pleased with”, states owner Henry Detwiler. “Michael Rassel is a true professional! He delivers more than you pay for”.

Razworks created an attractive front end web design in XHTML and CSS tableless layout scripting, with a web 2.0 style video player that plays the Fruitville Grove Market television commercial video. Entering the website via such a professional looking home page makes a very effective first impression with potential customers. Because the video uses the latest FLV video format it provides the optimal ratio of quality to filesize, and utilizes progressive download, which allows the video to be watched as it downloads.

The ecommerce part of the website can be accessed from any web page in the site. The shopping cart was created using the industry’s latest and greatest ecommerce software, Magento Commerce, which has been tauted by industry professionals as the best shopping cart software available today. It provides a very professional looking, easy to use and fully functional online store. Fruitville Grove Market wanted the ability to accept credit card payment from the website, so they opted to process payment from ecommerce website purchases via PayPal. Because of the zero startup cost PayPal was a preferred option opposed to establishing a merchant account and payment gateway. Michael Rassel configured the Magento Ecommerce website to capture the customers order and shipping information, then directed the customer to PayPal to process payment for the order.

Michael Rassel was also contracted by Fruitville Grove Market to perform various search engine optimizations. By optimizing the text content top keyword phrases, installing a WordPress blog for SEO editorial authoring, and a creating numerous social network accounts to support a link building campaign. Razworks also setup a Google Adwords pay per click a search engine marketing campaign to allow FruitvilleMarket.com to display an ad on the first page of Google search results anytime someone searched for Fruit Gift Baskets or Gift Fruit Baskets.

Michael Rassel is glad that Fruitville Grove Market had such a successful Holiday season, and is proud to have another happy Razworks web design and ecommerce website customer!

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WordPress Web Design by Razworks

WordPress Web Design in Sarasota by Razworks

WordPress Web Design in Sarasota by Razworks

The latest trend in corporate website content management is a software script called WordPress. WordPress is fully a customizable website publishing system that can be used for almost any website. To get a WordPress website, you need website hosting that meets the minimum requirments and a web designer who specializes in WordPress website development, like Razworks. There is also a social network website called WordPress.com, which lets you get started with a new and free WordPress blog website in seconds, but it varies in several ways and is less flexible than the WordPress website you will receive from a WordPress website design specialist, like Razworks.

WordPress began in 2003 with one piece of code to enhance typography of everyday writing. Growing from a handfull of users to the largest self-hosted blogging tool in the world, WordPress is used on hundreds of thousands of websites and is seen by tens of millions of people every day.

Everything the makes up WordPress, from the source code to the documentation, was created by and for the open source community. WordPress is an Open Source software project, which means there are hundreds, sometimes thousands of people all over the world developing and improving it’s functionality.  (More than most commercial software platforms.) Open Source means you are free to use WordPress for anything from a simple blog page to a Fortune 500 website, without paying anyone a license fee.

To learn more about WordPress, visit WordPress.org

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Vray 3D Rendering Universal settings

General

The “universal” settings comprise a set of settings that we have found to work very well for still images in many situations. Please note that these settings are not optimal, in the sense that with enough tweaking, you can probably get similar quality with faster render times. The beauty of these settings though, is that they require almost no tweaking and you are guaranteed to get a good result in the end.

The advantages of these settings are:

  • very little parameters for controlling render quality vs speed (essentially, only the Noise threshold);
  • they work for a very large number of scenes;
  • they typically produce high-quality results.

Of course, there is a disadvantage: the scene may render quite slow. With tweaking, you may get faster results.

These settings work, because the high AA subdivs essentially cause all the sampling to be performed by the image sampler. It will take as many samples per pixel as required to achieve the specified noise threshold. In many ways, this is similar to PPT (progressive path tracing), but is done on a per-bucket basis and the number of samples is adaptive for each pixel.

Setting the V-Ray renderer

1. Set V-Ray as the current rendering engine (with the default V-Ray settings).

2. In the Image sampler rollout, switch the image sampler Type to Adaptive DMC. Set the Max. subdivs to 100 (one hundred). Leave the Min. subdivs to 1.

4. In the Indirect illumination rollout, Turn GI on, set the Primary GI engine to Brute force. Do not change the Subdivs. Set the Secondary GI engine to Light cache.

5. In the Light cache rollout, set the light cache Interpolation samples to 5.

6. In the Color mapping rollout, make sure that the Clamp output and Sub-pixel mapping options are off.

7. In the DMC sampler rollout, set the Adaptive amount parameter to 1.0. Typically you will also need to adjust the Noise threshold as the default may produce too much noise. A good value is, for example, 0.005.

8. You can also controll the noise directly from the Image sampler rollout, if you uncheck the Use DMC sample thresh. parameter, and adjust the Clr. thresh instead (e.g. to 0.005).

Notes

  • Leave all subdivs anywhere at their default values. They won’t have any effect anyways – the 100 AA subdivs will almost certainly override everything else.
  • Avoid using sharpening AA filters. They can make the noise more apparent.
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New Web Design for Handaid

Sarasota Web Design by Razworks for Handaid

Sarasota Web Design by Razworks for Handaid

Razworks has launced a new website design for Sarasota, FL based company Handaid. Handaid sells a patent pending device that helps children stop thumb sucking. Razworks developed the website within a very short two week timeline in order to launch in conjuction with a 500,000 piece ValPak postal mailing. “The upgrade that you did on our website is volumes above what we originally had, and you did it in the time that you said that you would”, stated Handaid owner Ken Stevens. “It looks incredibly professional”, Ken added, ” and gave our customers the ability to walk through our website with ease”.

Razworks created the web design in XHTML and CSS tableless layout scripting. A web 2.0 style video player plays owner/inventer Ken Stevens introductory video, which makes for a very effective and professional looking home page. Because the video uses the latest FLV video format it provides the optimal ratio of quality to filesize, and utilizes progressive download, which allows the video to be watched as it downloads.

Razworks web design services also performed various search engine optimization by embellishing the text content and including a modest repetition of the products top 3 keyword phrases. Other search engine optimization the installation of a WordPress blog for SEO editorial authoring, and a social network link building campaign.

Razworks website design also setup a Google Adwords pay per click a search engine marketing campaing and trained Ken Stevens on how to manage the advertising account. YourHandaid.com now appears on the first page of Google whenever someone searches for a product to stop thumb sucking.

Handaid wanted the ability to accept credit card payment from the website, yet they were not yet prepared to establish a merchant account and payment gateway. Razworks web design setup Handaid with PayPal and created custom web forms that captured the customers order and shipping information, then directed the customer to PayPal to process payment for the order.

Michael Rassel is proud to have another happy Razworks web design customer!

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New Web Design for Trautwein's ATA

A New Website Design for Trautwein's ATA in Sarasota by Razworks

A New Website Design for Trautweins ATA in Sarasota Florida

Razworks Web Design has produced and launched a new website for Sarasota, FL base Trautwein’s ATA Taekwondo and Karate for Kids. The official website, TrautweinsATA.com, is a showcase for the American Taekwondo Association sanctioned Karate school. Razworks produced an exotic web design interface for the Sarasota based small business. The website utilizes Web 2.0 web page layout and functionality, including tableless CCS design, a YouTube video playlist playing on the website’s homepage, and a Picasa photo gallery on the website’s photo page. The website also allows users to fill out new student registrations and pay the intial membership fee via Google Checkout. You can view the website at www.TrautweinsATA.com. To contact Razworks for website design, video, audio or animation production, visit http://razworks.com or call 941-685-8851

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Magento eCommerce – Root Category

Deleting or changing the root category can disable the main horizontal menu in a Magento eCommerce website. To correct this create a ‘root category’, then go to System>Manage Stores>Main Website Store. Then select your ‘Root Category’ from the Root Category dropdown menu.

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